Fashion News

Karlie Kloss Is The New Brand Ambassador Of Express


Photo: express on Instagram 

With her statuesque physique and flowing blonde hair, it’s no surprise that gorgeous Karlie Kloss steals the show on the runways. The 23-year-old American model has now officially been titled the new brand ambassador of Express.

The American fashion retailer announced in a press release yesterday that Kloss is their newly minted creative consultant, and will also star in ads. As part of the brand’s new #ExpressLife fashion campaign, Kloss is set to join forces with Express on an upcoming Spring 2017 collection.

The latest campaign was shot by Dutch fashion photographers Inez van Lamsweerde and Vinoodh Matadin. In addition to featuring Kloss, the new fashion gig also supports her initiative Kode With Klossy, which encourages young girls to pursue careers in computer programming.

On Instagram, Kloss can be spotted posing in a black and white graphic print tee which loudly proclaims “Like A Kloss”. This shirt is the first piece in her Express collection, and marks her debut with Express.

Although it may be too early to predict the styles, Express is known for its combination of denim, career wear and night out looks. Meanwhile, Kloss herself can be spotted in everything from slinky dresses to skintight skinny denim. Until the full collection is launched, fashionistas will have to stay tuned for further details.