{"id":77391,"date":"2016-03-31T12:27:07","date_gmt":"2016-03-31T16:27:07","guid":{"rendered":"http:\/\/www.realstylenetwork.com\/fashion-and-style\/?p=77391"},"modified":"2016-04-04T09:42:02","modified_gmt":"2016-04-04T13:42:02","slug":"beyonces-new-topshop-line-officially-launches-in-april","status":"publish","type":"post","link":"https:\/\/www.realstylenetwork.com\/fashion-and-style\/2016\/03\/beyonces-new-topshop-line-officially-launches-in-april\/","title":{"rendered":"Beyonc\u00e9\u2019s New Topshop Line Officially Launches In April"},"content":{"rendered":"

\"TOPSHOP<\/a><\/p>\n

Photo:\u00a0weareivypark on Instagram<\/a>\u00a0<\/em><\/p>\n

In November, it was first announced that superstar Beyonc\u00e9 would be releasing an upcoming athleisure line in partnership with Topshop. According to Women\u2019s Wear Daily<\/a><\/em>, the 34-year-old diva is now officially set to launch her collection, which is called Ivy Park, on April 14.<\/p>\n

For her new fashion initiative, the 7\/11 <\/em>songstress has joined forces with Topshop chairman Sir Philip Green. In addition to Topshop locations and Topshop.com, WWD <\/em>reports that the Ivy Park line will be available at Nordstrom, Zalando, Net-a-porter.com, Selfridges and Hudson\u2019s Bay.<\/p>\n

Fashionista.com<\/a> states that the name of the new dance and athletic wear line comes from the Roman number IV, which represents three important dates in the diva\u2019s life. September 4 is Beyonc\u00e9\u2019s birthday, while her husband, rapper Jay-Z was born on December 4. The musical duo also celebrates their wedding anniversary on April 4.<\/p>\n

As for the \u201cPark\u201d element of the collection\u2019s moniker, it apparently stems from an appreciation for greenery and urban open spaces.<\/p>\n

\"BEYONCE\"<\/a><\/p>\n

Photo:\u00a0beyonce on Instagram<\/a><\/em><\/p>\n

On Ivy Park\u2019s newly opened official Instagram account, the athletic wear collaboration shared its first two snapshots. In a black and white photo, Beyonc\u00e9 can be spotted posing in a high-cut sleeveless leotard which is emblazoned with the company\u2019s logo.<\/p>\n

The Bootylicious powerhouse also shared a shot from the campaign on her own Instagram account. Beyonc\u00e9 showcases her enviable flexibility along with her toned yet curvaceous figure, as she balances herself through a series of metal hoops in the funky photo.<\/p>\n","protected":false},"excerpt":{"rendered":"

In November, it was first announced that superstar Beyonc\u00e9 would be releasing an upcoming athleisure line in partnership with Topshop. The 34-year-old diva is now officially set to launch her collection, which is called Ivy Park, on April 14.<\/p>\n","protected":false},"author":17,"featured_media":77392,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[28713,28709,28711,28708,28712,28710],"class_list":["post-77391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-news","tag-athletic-wear-line-beyonce","tag-beyonce-and-topshop","tag-beyonce-athleisure-line-topshop","tag-ivy-park-beyonce","tag-ivy-park-topshop","tag-topshop-and-beyonce"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t